AI Departments for your business
Your business in one brain, departments working for it.
pnpm dlx sentry-ai initMarketing, finance and operations as ready-made AI departments, wired into a second brain and set up in the Claude or ChatGPT your team already uses.
Marketing, finance and ops, handled for you.
Browse componentsAdd a ready-made department and we set it up with you. Each arrives with its skills, connections and schedule, wired into your second brain.

pnpm dlx sentry-ai add marketing/social-contentDepartments that work toward your goals.
Each runs on a schedule, writes back to your second brain, and leaves anything that would go out as a draft for a person.
Admin
Inbox, calendar, board
Brief at 7:00
Finance
Debtors, bills and cash
Debtors check Fridays
Operations
Processes and suppliers
Report on Mondays
Everything your business knows, in one second brain.
The onboarding interview writes the first pages, and every job after it writes back. Every department starts from what your business already knows.
Invoice chaser, Friday 7:00
- Read 14 open invoices from Xero
- Emailed the 2 clients past 30 days
- Wrote the follow-ups back to Finance
Ran in 41 seconds, by the CFO agent
Works in the apps your team already uses.
Ask from Claude or ChatGPT, Slack or Teams, on the phone or the laptop. Same second brain, same answers in every one.
Set up with you, in the room
How setup works
One department at a time, built with the people who do the work, and measured against your own week-one baseline.
- Step 1
A training day and the onboarding interview
We start in the room with your team. The onboarding interview writes the first pages of your second brain: your products, your terms, your tone, and how a job is done here.
- Step 2
Goals, with a baseline timed in week one
Up to three goals, each written as time with a frequency and timed as the work runs today, so every department is measured against your own baseline.
- Step 3
The first department, set up with you
Usually the one where the first goal sits. It arrives with its skills, its schedule and the people who check its drafts, built with the team that does the work.
- Step 4
Your tools connected, read-only first
Claude or ChatGPT connected to the systems the department reads. Writing back comes later, and only with an approval step a person signs off.
- Step 5
Measured, then improved every day
The goal re-timed against its baseline, and a daily eval reading what the team did and proposing the next fix. Add the next department once the first is measured.
Questions we get asked
What is an AI department?
A ready-made set of skills, connections and schedules for one part of the business, such as marketing or finance. We set it up in the Claude or ChatGPT your team already uses, wired into a second brain of how your business works, so it drafts, reports and follows up the way your team would.
Is this new software our team has to log into?
No. It is a service. The skills live in your own Claude or ChatGPT organisation, the connections reach the tools you already run, and the second brain is kept as plain pages you own. Your team asks from the same chat window they use today, on the phone or the laptop.
Do we need Claude or ChatGPT already?
It runs on a Claude or ChatGPT business plan. If you have one, we set the departments up inside it. If you do not, we help you choose on the training day, and everything we build is yours either way.
What stops it sending something we did not want?
Nothing goes out on its own. Anything that would send, post or pay is left as a draft for a named person, every run is recorded, and connections start read-only. Writing back to a system comes later, and only with an approval step.
Which department should we start with?
The one where your first goal sits. We name up to three goals in week one, time how long the work takes today, and start with the department that moves the first of them. More can be added once that one is measured.
How is it measured?
Against your own week-one baseline. Each goal is written as time with a frequency, like hours a month, timed before we start and timed again once the department is running. A daily eval reads what the team actually did and proposes the next fix.
What does it cost?
Each set-up is scoped to the departments you start with, so we price it after a first conversation. The AI Transformation Playbook is the way to see the whole method before that call.
Where can I see what is in each department?
Every department and the components inside it are on the components page, each with the tools it works with and, where one exists, a free framework of the automations we would set up first.
Start with one department.
Your departments work toward your goals while your team gets on with the day.
Questions we have answered
AI Departments: real questions, each answered in full. See every article